I just don’t believe it.

Very recently I purchased a copy of North Face of Soho by Clive James from  on-line bookseller Amazon. This morning, much to my surprise, a mailing from Amazon telling me about The Secret Language of The Renaissance: Decoding the Greatest Age of Italian Art (Secret Language S.)by Richard Stemp popped into my Inbox.

Dear Amazon.co.uk Customer,

We’ve noticed that customers who have expressed interest in North Face of Soho: Unreliable Memoirs Volume IV by Clive James have also ordered The Secret Language of The Renaissance: Decoding the Greatest Age of Italian Art (Secret Language S.)by Richard Stemp.  For this reason, you might like to know that this book will be released on 15 October 2006.  You can pre-order your copy for just £9.99 by following the link below.


The Secret Language of The Renaissance: Decoding the Greatest Age of Italian Art (Secret Language S.)
Richard Stemp

Price:

£9.99

Release Date: 15 October 2006

Synopsis
Renaissance artists had a habit of encoding meanings into symbols – everything from bee-hives to centaurs. Sometimes these meanings in paintings, sculptures, buildings and literature drew upon a traditional symbolic repertoire, but often a more esoteric meaning was encoded – perhaps a hidden political message or an expression of heretical faith. Richard Stemp leads us through a wealth of examples – more than 100 works of art – each shown in all its glory and then deconstructed, or decoded, to interpret the symbols it contains. For all those who relish secret symbolism and conspiracies as well as lovers of the art of Renaissance Italy, this book will instruct and delight in equal measure.

Although I know that Clive James is very interested in the Italian Renaissance, and that his wife is an eminent Italian scholar, and that one of his daughters is a artist,  I find it difficult to believe that too many of the readers of the fourth volume of his Unreliable Memoirs would have “at the same time” ordered this very worthy tome.

So, how, I wonder, did Amazon, or more precisely Amazon’s computer, arrive at the conclusion it did? 

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